Salma Choudhury has been at the helm of ASHIC since its inception. She was in charge of all operations and public relations of the foundation. Under her proactive leadership, the foundation touched the lives of more than 12,000 cancer-affected children and their families in Bangladesh in the last 30+ years.

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Mrs. Choudhury left for her Heavenly abode in January 2025, leaving her family to follow in her formidable footsteps.

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Since the beginning, Asif served as the Treasurer at ASHIC, and one of the members of the Board of Trustees. In addition to providing general oversight to its operational growth, he plays an active role in developing communications strategies and program implementation. 

 

Since his mother's passing, he has been named Chairman, ASHIC Board of Trustees.

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Mr. Afzal Husain Choudhury is a life-long entrepreneur who has made significant contributions through multi-disciplinary activities in Telecommunications, Energy, and other related industries, bringing thought-leadership and engineering execution. He conceptualized ASHIC as a way to bring his beloved wife back to life after the loss of their son.

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Today, dealing with his own health challenges and in mourning for his life partner of 52+ years, Mr. Choudhury continues to provide emotional support in realizing Mrs. Salma Choudhury's dreams for ASHIC.

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Deeply affected by the loss of her brother, she started helping out with the foundation from a very young age, with a profound desire to help improve the chances for the disadvantaged children in Bangladesh. She plays an important role in setting up the strategic direction for the foundation, including its fundraising and marketing initiatives.  She has also helped design many of its programs.

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Having worked alongside her mother for 30+ years, in addition to being on the founding Board of Trustees, Maheen takes on the role of Chief Executive Officer of ASHIC Foundation, with a commitment towards fulfilling her mother's aspirations.

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